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There are basic principles for a great product strategy. It aligns with your company, sets clear objectives, and inspires your teams.

Are your stakeholders the better product managers? Challenge their requests, uncover real needs, and collaborate on better solutions.

Great leaders successfully explain value delivery. Customer value solves needs, business value drives growth. Ensure your product delivers both!

Great leaders focus on user problems and needs, not on features. This shift empowers teams, drives user focus, and leads to better products.

Product results count, not just the releases. Monitor performance, optimize, pivot, or remove features—make data-driven decisions!

Leaders should fight for teams, not headcount. Successful product launches require cross-functional teams, not just adding individuals to existing ones.

Adapting Scrum? Stick to the rules and improve your product development. Not yet mature, follow the book—there’s a reason for “Shu” in “Shu Ha Ri.”

Include your stakeholders in your alignment, don’t convince them. Involve them in decision-making, and trust will follow.

Low-performance teams suffer from a high level of dependencies, slowing development. As a leader, your decisions shape their self-sufficiency.